Breaking into freelancing can feel overwhelming, but with the right strategy, landing your first client is within reach. In a recent podcast appearance, I shared practical steps to help new tech freelancers get started. Here are some of the key takeaways:
Instead of being a generalist, focus on a specialized skill where you can offer real value. Whether it’s web development, UX design, or data analysis, having a clear niche makes it easier for clients to find and trust you.
Clients want proof of your skills, so create projects that showcase your abilities. Some ways to do this include:
Your first client might already be in your circle. Let your LinkedIn connections, former coworkers, and industry groups know you’re available. Many freelancers find their first gig through referrals.
A strong LinkedIn and freelance profile should clearly state:
Landing a small project first can help establish credibility. Focus on delivering great results, and over time, you’ll attract larger opportunities.
Freelancing isn’t just about skills—it’s about understanding what clients need and delivering results. Always be professional, set clear expectations, and keep clients updated. Happy clients = repeat business.
Want to learn more? Check out the full conversation on the "How to Get Your 1st (Tech) Freelance Client" podcast!